The event – which is the west coast edition the US-based International Vision Expo co-owned by Reed Exhibitions and The Vision Council – will take place at the Sands Expo & Convention Center in Las Vegas. It will comprise two components: an educational conference from 14-17 Septber and an exhibition from 15-17 Septber.The conference program includes more than 320 hours of business education designed for those wishing to open a practice or identify new ways to improve patient care, customer experience and profitability. The exhibition will additionally showcase company and product innovation across 17,000 sq m of space.The event’s east coast counterpart, Vision Expo East, took place in April in New York, and it was said that research conducted following the earlier event showed that 94 per cent of Vision Expo East attendees believed the education they received at Vision Expo would help th provide better care for their patients.The same research was said to have found that nearly three in four attendees would make changes based on their education experience, including implenting and training staff on what was learned. International Vision Expo in Las Vegas is a great opportunity for eye-care providers to obtain the continuing education they seek to improve patient care and profitability, Ms Ashley Mills, The Vision Council’s vice-president of trade shows and meetings, said. We understand the challenges of taking time away from the practice, and work to ensure that Vision Expo delivers high value for our attendees and exhibitors, alike. An early-bird registration price is available until 18 August. For more information, visit www.visionexpowest.com
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