Contact lenses represent a meaningful revenue stream for optometry practices and can help establish a reputation as the destination of quality eyecare. Despite this, there’s plenty of room to improve contact lens penetration in Australia.
In our February 2024 issue, Insight is running a Contact Lens Special Feature exploring the clinical and business rewards when placing a greater emphasis on contact lens prescribing.
We’ll be looking into how to cultivate a positive contact lens culture in your practice, drawing on the latest insights from overseas studies and comments from Australian optometrists with a special interest in this space.
For suppliers of contact lenses and diagnostic equipment – including corneal topographers, pachymeters, and anterior segment imaging solutions – this is an ideal opportunity to present your products to Insight’s nationally engaged audience of eyecare professionals.
And if you provide specialty contact lens education, training and trouble-shooting support, here is a chance to promote your service.
If you’re seeking to increase market share or have a new product optometrists need to know about – don’t miss the opportunity to feature in Insight’s Contact Lens special feature.
The offer includes:
- Full Page Advertisement in the February 2024 issue – Insight (ad to be supplied).
- 1 x Editorial Product Showcase – Insight (to appear alongside the Contact Lens Special Feature – one product per company).
- Editorial to appear on the Insight website, e-newsletter and be distributed through social media channels.
Expressions of interest close 8 December, 2023. To secure your place, contact:
Insight – Brand Manager
0402 718 081