HOYA Lens Australia & New Zealand has launched its VisuPro All Day and VisuPro Flex advanced focus spectacle lenses.
A media release from the company said the lenses were targeted to help people in their late 30s to mid-40s who are beginning to experience the gradual loss of their eyes’ ability to focus on nearby objects.
As people enter this age group, they may begin to experience new vision challenges, including eye strain, blurred vision, and headaches during close work, such as reading or using a phone.
Over time, these first presbyopic symptoms can evolve from barely noticeable to a significant source of daily discomfort affecting patients’ quality of life.
According to recent research conducted by HOYA, 53% of existing spectacle wearers and 60% of non-spectacle wearers between 36 to 44 years have increasing problems seeing clearly in the near distance and when using digital devices.
For spectacle wearers in this age group, single vision lenses often become insufficient.
However, patients with first presbyopic symptoms may hesitate to switch to progressive lenses, concerned about adaptation challenges or feeling as though they’re too young for such a change.
HOYA said that current solutions failed to adequately address the needs of non-spectacle wearers, such as emmetropes, contact lens users, and patients after refractive surgery (such as LASIK) who also require near-vision support.
In such cases, timely intervention is a must to address vision challenges of this group, it said.
Mr Craig Chick, managing director of HOYA Vision Care Australia & New Zealand said: “Patients with initial presbyopic symptoms can live without adequate vision correction for many years affecting their daily life.
“However, many are unaware that their symptoms can be easily corrected with the right spectacle lenses. The needs of young presbyopes are not being met in the market today.
“As such, it is important to offer new innovative spectacle lens solutions that can improve patients’ vision as early as they experience initial presbyopic symptoms in order to bring their world back into focus.”
HOYA said its new VisuPro advanced focus spectacle lenses were designed to help young presbyopes who may be either existing spectacle wearers or non-wearers.
The lenses are specifically designed to support the close-up vision of young presbyopes and provide a rejuvenated vision experience and a sharp and comfortable focus at all distances, all day long.
The company said the lenses used HOYA’s unique Binocular Harmonization Technology (BHT) that considers the prescription for the right and left eyes to calculate and harmonise the prescription in the lenses for “effortless focusing, stability and enhanced depth of vision for all wearers”.
The Focus Max Optimization provides additional vision support at close distance, allowing sharper and more comfortable focus during near distance activities and digital usage. It can also help reduce eye strain or visual fatigue when working with digital devices – a benefit that over two-thirds of young presbyopic patients surveyed were highly interested in.
Mr Griffith Altmann, chief technology officer at HOYA Vision Care said: “With VisuPro, HOYA offers eyecare professionals (ECPs) a solution that tackles the unique needs of young presbyopes.
“Our VisuPro advanced focus lenses incorporate our proprietary technologies that have been developed based on patient feedback and can be personalized to the patients’ requirements. With these patient-centric solutions, ECPs will be able to increase wearers’ satisfaction by offering quick and easy vision adaptation that provides a natural and effortless focus all day.
“We believe this new vision solution will help patients to live their life to the fullest.”
People keen on more information about the HOYA VisuPro advanced focus lenses can visit hoyavision.com.au.
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