Essilor launches disaster relief campaign

As part of the initiative, Essilor will match donations to the Essilor Vision Foundation (EVF) and four other major charities during April.CEO Mr Phuong Nguyen described the decision as a heartfelt reaction to a disaster that had claimed lives, homes and businesses.“Our campaign is a collaborative effort to help alleviate some of the suffering. We encourage optometrists to get behind this initiative and help us achieve our ambition of raising $100,000,” he said.Along with EVF, the four charities which are part of the funding drive are; the Red Cross Society, St Vincent de Paul Society of Queensland, The Salvation Army and Uniting Car Community.Any contributions that go directly to the EVF will be noted in the syst and matched, while optometrists who wish to make a donation to the other charities can ail their receipt directly to Nguyen and Essilor will match the amount.The Essilor team has also contacted optometry practices that may have been directly affected by the disaster and offered assistance to th and their customers.“We know that some businesses have not been able to operate as normal – we’ll work with th to see how best we can support th during this time,” Nguyen added.“If any optometrists want to support our campaign they can contact me directly.”Five people are confirmed to have lost their lives in the disaster, while the damage bill for Cyclone Debbie is expected to reach more than $1 billion.