Australia may be in the grip of a cost-of-living crisis, but the outlook for the Australian contact lens market is bright, with the local market expected to grow between 4.72% and 12.3% over the next five years.
With advances in technology and applications, and an increasing focus on myopia and other conditions, contact lenses will remain a meaningful revenue stream for optometry practices and a good way for many to carve out a reputation and profitable point of difference.
To help the industry maximise the potential in this market, Insight is running a Contact Lens Special in its February 2025 issue.
We’ll be exploring ways Australian optometrists can create more revenue streams and patient retention through contact lens sales, drawing on the latest insights from overseas studies and comments from Australian optometrists with a special interest in this space.
For suppliers of contact lenses and diagnostic equipment – including corneal topographers, pachymeters, and anterior segment imaging solutions – this is an ideal opportunity to present your products to Insight’s nationally engaged audience of eyecare professionals.
If you’re seeking to increase market share or have a new product optometrists need to know about – don’t miss the opportunity to feature in Insight’s Contact Lens Special Feature.
Expressions of interest close 13 Dec, 2024.
Limited positions available.
To register interest, please contact:
Luke Ronca, Insight brand manager
luke.ronca@primecreative.com.au or 0402 718 081
