Guidance update for optometrists and patient care

Optometry Australia (OA) has provided updated clinical service advice for the current phase of the COVID-19 crisis, stating that it may now be appropriate for eyecare professionals to reschedule postponed appointments for chronic eye conditions. Read more

Showcasing hero clients to promote your business

Prime Creative Media offers this advice on how to use case studies in a B2B marketing strategy.

In the midst of the Coronavirus crisis, print and digital marketing has never been more important in driving sales. Prime Creative Media continues its Engine Room series, offering this advice on how to best use case studies in a B2B marketing campaign.

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