The Blink range of eye and contact lens drops is now available from global eye health company Bausch + Lomb, after completing the acquisition of the product line from Johnson & Johnson Vision.
The Blink range consists of various eye drops and contact lens rewetting drops designed to provide immediate and long-lasting symptom relief. The products include:
• Blink Intensive Tears Protective Eye Drops
• Blink Intensive Tears Preservative Free Protective Eye Drops
• Blink Intensive Tears Plus Gel Eye Drops
• Blink Contacts Eye Drops
• Blink-N-Clean Lens Drops
“There’s a growing need for relieving the symptoms of dry eyes and dry contact lenses, and OTC (over-the-counter) products are often the first option consumers choose,” Mr John Ferris, executive vice president of consumer at Bausch + Lomb, said.
“The addition of Blink expands our robust portfolio of OTC eyecare brands, enabling us to provide more choices for consumers and eyecare professionals.”
According to a 2022 Gallup Study, 57% of American adults report suffering from eye dryness, and of them, nearly half (48%) use OTC lubricant drops to obtain relief.
The incidence is increasing, with a strong correlation between the amount of time spent on digital devices and reported dry eyes.
Additionally, contact lens discomfort and contact lens dryness impacts a third of the 45 million contact lens wearers in the US.
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