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ODMA2015 Show & Tell

29/06/2015
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Only coming around every two years, ODMA2015 will open its doors this Friday to reveal all that's new in the industry from frames, to contact lenses, equipment to services, and lenses to accessories. Read on to see what exhibitors will be showcasing at ODMA2015 so you can start building your Must See List!


A.Z. EYEWORKS - Stand E302

BAPE EYEWEAR - High-end Japanese street brand, absolutely MADE BY HUMAN! A Bathing Ape Eyewear details include the iconic BAPE head logo, signature ABC CAMO patterns and BAPE STA logo, something different from NORMAL and BAPE focus on quality and technology. Hollywood idols Rhianna, Chris Brown and Snoopdog are fans of BAPE!


Aussie Optical - Stand R33

Aussie Optical proudly distributes world-wide labels Jeep Eyewear, Crocs Eyewear and Teka Eyewear to name a few, as well as many more offering you the latest styles and cutting edge fashion! Combined with our funky, colourful kids range iSpy Eyewear and our health fund suitable range Clarity Collection, we are able to offer your practice all of its frame requirements and price points!


Aviva Optical - Stand N02

Aviva Optical is proud to showcase for the first time in Australia the complete range of Nano Vista children's eyewear at ODMA2015. This incredibly tough and flexible range of frames is ideal for kids who treat their frames harshly. We will also be presenting the latest innovations in optical products from Centrostyle, Progear Eyeguard and Cocoons.


Black Lilly Imports - Stand E02Lastes, the historic brand since the 1970s, is a classic and elegant collection for men and women, composed of prescription frames and sunglasses. It targets people who need multi-focal lenses and are aged between 35 and 60. Kids are also catered for with trend setting acetates.


BOC Instruments - Stand K22As the exclusive distributor for Optovue products in Australia, BOC Instruments will be showcasing the NEW Optovue iScan OCT which is completely automated, so the operator just simply enters patient information, selects the required scan patterns and this OCT vocally guides the patient through the entire scan procedure. It includes a full suite of Retina, Glaucoma and Cornea/Anterior scans with comprehensive analysis software including trend analysis, rate of change and significance.


Bollé - Stand J14

With some subtle tweaks to the design and an infusion of the latest technologies, Bollé's 527 sunglasses have made a magnificent comeback! The new generation is here with exciting colours and modern materials, including our exclusive B-20.3 lenses, which are crafted with light ultra-strong polycarbonate offering visual acuity and optimal protection. Bollé's 527 will be available in a number of different frame colours.


Can Do Paper Bag Co. - Stand K36Visit Can Do Paper Bag Co. to find out why hundreds of optometrists are satisfied. Order printed paper bags with ALL your branding in full colour, quality printing and rope handles, gloss or matt laminated. Alternatively we offer Brown Kraft recycled paper bags. All deliveries Australia Wide within 15 days! FREE artwork with every order.


CliC Eyewear - Stand Q32CliC, magnetic connection eyewear has come of age in the optical world and the Tower Display will give the brand a dynamic presence in the practice. It has maximum merchandising capabilities and is designed to carry all excess stock, so that your sales team AND the shoppers can see product availability making it simple to 'self-serve'. Increased Brand awareness = increased sales.


Contact Lens Centre Australia - Stand L40Contact Lens Centre Australia Ltd is the Australian distributor of the TheraTears range of dry eye products including Lubricating Eye Drops, Gel, TheraTears Nutrition and a unique eyelid cleanser namely, SteriLid. TheraTears lubricating Eye Drops & Gel is the only dry eye treatment that not only corrects osmolarity, but also uniquely mimics the electrolyte balance of the human tear film.


Designs For Vision - Stand Q02Designs For Vision is bringing total Dry Eye management to ODMA this year including the versatile Oculus Keratograph 5M and all new treatment options. Also featured is the latest in OCT from Nidek, a great iCare tonometer competition, complete consulting room fit-outs including Rodenstock and the best in examination equipment from Keeler and Volk. See it at DFV, booth Q02.


Device Technologies - Stand N08Topcon Triton - Swept Source OCT - the world's first commercially available posterior & anterior swept source OCT. Using 1050nm wavelength which is invisible to the patient, the Triton OCT penetrates through cataracts and haemorrhages and allows visualisation to new depths of retinal pathology. Scanning at 100,000 a-scans per second, the Topcon Triton provides both macula and disc analysis from the Wide-field 3D-OCT scan.


Essilor - Stand P08Come join us for a coffee on stand P08. This year we will be showcasing Crizal UV; the only prescription lens endorsed by Cancer Council Australia; The Essilor Vision Foundation, helping to eliminate poor vision and its lifelong consequences; PSG safety Eyewear, see a safer world; The Essilor Group, providing local service, backed by global support.


European Eyewear - Stand M34European Eyewear and Eschenbach Optik, will be launching a new brand at ODMA2015. The brand is JOS.ESCHENBACH and is aimed at men and women who appreciate quality eyewear. Most of the collection is titanium, while some models are high quality acetate and combinations of materials. JOS.ESCHENBACH is quality eyewear for the independent optical practice.


europtica - Stand G34europtica are the sole distributors for OWP Germany since 2001, whose products have been available in Australia since the seventies. OWP is producing the quality brands OWP, metropolitan and Mexx. OWP targets the discerning progressive wearer, metropolitan the fashion conscious urbanite, and Mexx offers products from youth to middle agers as well as sunglasses. europtica covers all Australian states. www.owp.de


Eyecare Plus Optometrists - Stand R36Eyecare Plus provides business support and marketing services to over 170 clinically independent full scope optometry practices throughout Australia. Owned by its members, Eyecare Plus offers branded, co-branded as well as unbranded membership options together with exclusive territories, buying group benefits, in house graphic artist and media planner, face-to-face business advice, co-ordinated promotions, staff training and many other services.


Eyes Right Optical - Stand L22 & M22ProDesign Denmark launches Sunglasses. The must see release at ODMA 2015 is ProDesign Denmark's new Sunglass collection. The styles flow through from their optical range and are a great addition to the complete ProDesign offering. Don't miss out on the opportunity to be the first to see ProDesign's Sunglass collection.


eyesaBOve - Stand D30eyesaBOve are showcasing our new range of Men's Rx Sunglasses made from Italian Mazzucchelli acetate and stainless steel in various modern designs. These will be available to view with our already established Ladies Rx Sunglasses. One of our most popular designs LS107 displayed, with a beautiful Celtic design on the temple.


FLEYE - Stand F14FLEYE's new Contour collection puts extra focus on the most beautiful feature of the face: the eye. Super thin beta titanium rims that follow the contour of the lens shape highlight the personality of the glasses and puts the focus squarely back on the wearer. Come view FLEYE's new Contour collection at our stand F14.


France Medical - Stand M39The E-Eye is a cutting-edge device providing long lasting results for dry eyes. The E-Eye generates a polychromatic-pulsed light set to stimulate the meibomian glands, enabling them to return to their normal function. After a first relevant clinical study run in France in 2011, A/Prof Jennifer Craig has recently revealed the results of her double masked clinical study highlighting the great potential of IPL to treat Meibomian Gland Dysfunction (MGD).


Gloryfy Unbreakable Eyewear - Stand F03Gloryfy unbreakable eyewear, Made in Austria. Visit us to see new innovative materials and designs for high performance and outdoor sports sunglasses. 100 percent unbreakable frames and lenses, 1A optical !!! Also available in prescription. Come and see us to win a pair of the G3 Devil which are perfect for any outdoor sports!


Hastings Optical Supplies - Stand C13With a 20 year history as an independent laboratory, Hastings Optical Supplies' technically advanced lens range is now available to independent practices Australia-wide. Visit Hastings to discover the newest breakthrough in digital freeform technology: the Camber Alpha progressive lens. Hear why Camber Alpha is the next step in the digital lens revolution and the best solution for presbyopic patients.


Heidelberg Engineering - Stand L04Heidelberg Engineering is proud to launch the Spectralis Investment Club at ODMA2015. All purchasers of the OCT platform are eligible to join and enjoy a significant cost saving. Now is the time to invest in an expandable, multi-modality platform. All methods of financing are covered. Come and see us at stand L04 for great savings.


HICAPS - Stand E36Visit the HICAPS stand and talk to Treve and Carmela about the new developments at HICAPS and then go into the draw for your chance to WIN 12 months FREE HICAPS terminal rental.


Highlite Sports - Stand P93SPY+ will be debuting our new RX range as well as showcasing our current 2015 sunglasses and acetate Crosstown Collections with Happy Lens; the only colour and contrast enhancing lens technology that maximises the transmission of the sun's 'good' rays—while still blocking out its 'bad' rays—which studies suggest fosters an uplift in mood and alertness.


Hilco Australia - Stand E34Since 1956 tens of thousands of eye care professionals have come to rely on Hilco for smart solutions to common business problems, and for innovative products and programs that promote business growth. The company has strong market positions in professional and consumer eyewear accessories; protective eyewear - Rx Sun, Rx Sports and Rx industrial safety, and eyecare products.


HOYA - Stand M08Introducing a new range of Hoya's exclusive indoor solution offered in multiple design variations to suit each individual's working distances and wearing conditions. Benefits include perfect and effortless focusing; excellent depth and width perception at near and intermediate distances, extremely suitable when using digital devices; natural, stable vision when moving around; always maximum width and crystal clear vision at intermediate distances; and smooth and comfortable transitions between the various distance areas.


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Insight News - Stand K02Insight News has been the leading publication for the ophthalmic professions and industry for 40 years. This longevity is due to a determination to consistently deliver accurate and independent news and comment. More than any other ophthalmic publication, Insight News is completely independent. We identify the issues that need to be covered and report on them, making Insight the number one resource for industry news.


Jonathan Paul Eyewear Pty Ltd - Stand J27At ODMA2015 Jonathan Paul Eyewear will be introducing a range of 35 new styles featuring polarised polycarbonate mirror lenses. There are four new mirror lens colour options to choose from: polycarbonate blue mirror, polycarbonate green mirror, polycarbonate gold mirror, and polycarbonate purple mirror. These are available in ten models of the Jonathan Paul Eyewear brand of Fitovers Eyewear.


LBJ Optical Australia - Stand F02LBJ Optical is excited to announce the introduction of its newest label Xavier Garcia. Designed in Spain, Xavier Garcia blends colour and texture to create a very wearable collection sensitive to both fashion and art. Visit our stand to view this and others including Roger Eyewear, Hero, Puccini, Episode, Eyestuff and Storm London.


Macutec / Stiltec Pty Ltd - Stand E25Visit us for great wholesale optometry deals on our market leading Macutec AREDS 2 based macular health products and our unique patented Lacritec product which is now providing relief from dry eye for thousands of patients. Both these products are widely recommended by ophthalmologists and optometrists across Australia and New Zealand and provide affordable high quality Australian made relief for patients.


Mann Optics - Stand H33 Mann Optics is looking forward to seeing as many customers as possible at ODMA2015. We have special guests from Centrostyle, Italy, who will be on hand to answer your questions and demonstrate new products. A representative of Eyewear from Barcelona will be bringing the Slastik range, including the new Slastik Sun, the latest and greatest in Magnetic Bridge Frames.


Maui Jim Sunglasses - Stand K14Maui Jim will be showcasing the latest in premium polarised sunglass technology at ODMA2015. Frigate's rimless titanium frame incorporates MauiPure's extreme lightweight durability and scratch resistance paired with unmatched PolarizedPlus2 lens technology. The Waterman features an adjustable strap and built in air vents, a must have for lovers of activities on and around the water.


Medmont - Stand E02Medmont will be exhibiting its Australian made quality products at OMDA2015. There is the new Medmont Studio 6 software with additional functionality including progression analysis for the M700 Perimeter and Tear Film Surface Quality (TFSQ) analysis for the E300 Topographer. The AT20P Acuity Tester that uses your smart device for control will also be on display. Medmont will be offering special pricing on its products for ODMA.


Mimo - Stand N22Acetate frames are fashionable but are very heavy and uncomfortable. With SPX Illusion, Silhouette has the answer with fullrim eyewear that feels ultralight but looks like an acetate frame. This feat is possible thanks to SPX+, a polymer twice as strong as acetate and 50% lighter. Available in four shapes and six colours, SPX Illusion will make wearing fullrim eyewear a pleasure again!


Modstyle - Stand L34Check out the Modstyle stand to see the latest European designs from Inface, our Eclipse Titaniums, and our exciting new Avanti and Eclipse multiflex models. But that's not all - we have a wide range of traditional and modern designs in a variety of materials including titanium, multiflex, stainless steel and acetate. And with our affordable pricing, there's something for everyone.


Mostyn Optical Machinery Specialists Pty Ltd - Stand P40With over 40 years' experience, we offer a range of goods and services: tints and equipment; back surface coater and supplies; NOP bench top edger's/tracers/blockers; hand edgers; leap pads; consumables; servicing and spare parts for Satisloh, National Optronics and Coburn equipment; and lab consultancy - let us help you get the best machine for your business.


OptiMed - Stand Q08Optimed's theme for ODMA2015 is 'Clinical Excellence'. In today's ultracompetitive market, it is important to establish your clinical credentials by utilising absolutely the best solutions available. OptiMed can provide you with all the right equipment to do this. OCTs, retinal cameras, dry eye solutions, premium slit lamp imaging and a range of other products that make you stand out in the crowd.


Optos - Stand R26Optos' core devices produce ultra-widefield, high resolution images (optomaps) of approximately 82% of the retina, something no other device is capable of doing in one image. optomap images provide optometrists with enhanced clinical information to facilitate the early detection of retinal disorders and diseases. Visit our stand during ODMA2015 to register and receive a free exclusive optomap colour Diagnostic Atlas Guide!


Optrex ActiMist - Stand E03Optrex ActiMist is a quick and easy way of treating dry, uncomfortable and irritated eyes. Optrex ActiMist is a liposomal spray that is clinically proven to help to repair the lipid layer of the tear film and seal the moisture into the eye. The product is applied quickly and easily by spraying on closed eyes for instant, long lasting, soothing relief.


RMIT - Stand D35How does having staff with formal qualification in optical dispensing benefit your business? Find the answer to this and many more questions at RMIT University stand (stand D35 just opposite the café). With nearly 50 years of experience training optical dispensers, RMIT can help you with all of your workforce training needs.


Rodenstock Australia - Stand L08We are delighted to be launching our extensive range of polarised lenses along with a New Solitaire® 2 family of high-tech coatings from Rodenstock. We will launch Jil Sander, a high end luxury brand with exceptional craftsmanship which is the first exceptional range from Rodenstock. We will also show case the latest styles from Rodenstock, Rocco by Rodenstock, Porsche Design and Mercedes Benz Style.


Rx Safety & Rx Group - Stand L33Rx Safety & Rx Group are proud to display: certified and compliant prescription safety eyewear with popular men's and women's frames; prescription dive masks with exciting new dive mask range and lens offerings; specialty lenses such as strong powers, cyls and prism in a wide range of indices with selected frames; glass lenses in a wide range including leaded X-ray and glass blowing protective lenses.


Safilo Australia - Stand E22Safilo will once again present itself as a global leader in optics, showcasing the latest collections in our brand portfolio such as Dior, Fendi, Gucci, Celine, Jimmy Choo, Max Mara, Marc Jacobs, Marc By Marc Jacobs, Boss, Kate Spade, Carrera, Pierre Cardin, Safilo, and Polaroid. This year Safilo will be presenting Polaroid's Rainbow Collection.


Satisloh Asia Ltd - Stand J23Ophthalmic lens manufacturing technology has been significantly advanced so that customer demands can be supplied from on-site micro-labs that offer the following features: fast process times and ideally fewer operations; processing of small batch sizes; easy-to-operate machines with simplified procedures; reliable processes ensuring the highest quality; and compact space requirements and low floor loads.


TAG Heuer Eyewear - Stand P32REFLEX 3, an innovative marvel with a seamless design! A decade after its stunning launch, the Reflex collection has been completely revamped now featuring an incredible integrated hinge ensuring to maintain its lightness, comfort and ergonomics. Available in rimless, semi-rimmed and acetate in over 56 combinations. 100 percent hand made in France!


Ugly Fish Eyewear - Stand K34Irreverent eyewear label Ugly Fish will be showcasing its specialised range of prescription safety eyewear, including new products developed exclusively in partnership with HOYA Lens Australia. You can also check out our latest range of functional yet fashionable prescription motorcycle goggles, motorcycle sunnies and sports polarised sunnies. Make sure you ask our 'Ugly' but friendly staff about our exclusive ODMA2015 only incentives.l Ugly Fish will be showcasing its specialised range of prescription safety eyewear, including new products developed exclusively in partnership with HOYA Lens Australia. You can also check out our latest range of functional yet fashionable prescription motorcycle goggles, motorcycle sunnies and sports polarised sunnies. Make sure you ask our 'Ugly' but friendly staff about our exclusive ODMA2015 only incentives.


VMD Eyewear - Stand G22JAGUAR sports cars are an alluring combination of unique chassis design, impressive performance and ingenious technical innovations. Inspired by the design of JAGUAR sports cars, the JAGUAR Eyewear Spring/Summer 2015 collection sets new standards, distinctive shapes, striking design transfers from car to eyewear and a huge range of colours that fascinate men of all ages.


ZEISS - Stand J22ZEISS will unveil the Precision Progressive range, specifically designed for today's modern world. In addition to a new line of diagnostic equipment, the Humphrey Field Analyzer 3 (HFA3) and CIRRUS HD-OCT innovations featuring ChamberView will be showcased. Experience the latest in consumer optics with the VROne virtual reality headset, and remember to ask about our ZEISS Advantage packages, accessing tremendous equipment savings along with your lens purchases.

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