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Barton Perreira signs distribution agreement with Marcolin

30/01/2019By Callum Glennen
Los Angeles eyewear maker Barton Perreira has entered a multi-year distribution agreement with Marcolin Group. The agreement will see Marcolin distribute the company’s eyewear to select countries including to the Asia Pacific region.

According to Marcolin Group, the company will take Barton Perreira’s eyewear to select retailers in Southern Europe, the Middle East, Eastern Europe, Southeast Asia, South America and Mexico and Asia Pacific.

Barton Perreira will continue to manage sales accounts in the rest of Europe, the United States, Canada and Japan. The new arrangement will commence on 1 February 2019.

Massimo Renon, CEO of Marcolin Group, said the deal would enhance the company’s portfolio and open up new options for diversification. “This long-term partnership offers a unique opportunity for Marcolin Group to distribute, starting from selected countries, an eyewear collection which represents infinite creative inspiration and timeless elegance.”

Bill Barton, CEO and founder of Barton Perreira, also welcomed the deal. “For a company of Marcolin Group’s stature to believe in our product, brand and future is very gratifying. Utilising their amazing sales team and customer service to reach new retailers throughout the world will take Barton Perreira to new heights.”

The deal adds to Marcolin Group’s collection of brands, which includes Ermenegildo Zegna, Victoria’s Secret, Swarovski, Dsquared2, Guess, Diesel, and Timberland, among others.

Barton Perreira was founded in 2007 and manufactures all of its frames in Japan. 


More reading:

Marcolin and Guess renew eyewear deal
Marcolin and Bally sign worldwide eyewear deal


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