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Transitions Optical announces window display competition

10/10/2018By Matthew Woodley
Transitions Optical is giving away more than $1,700 in Visa Gift Cards as part of a new window display competition for eyecare practices.

The competition has been created to celebrate the launch of Transitions’ ‘Light Under Control’ campaign, which aims to attract younger single vision wearers to the lens. To enter, practices must install a window display with the campaign’s new point of sale materials and send a picture to Transitions before November 30.

There are four different window posters available: two featuring Iconic Transitions Lenses in Grey and Brown, and two featuring Transitions Signature lenses style colours in Sapphire and Amethyst. The window posters are available in either large or medium sizes and other point of sale materials can be also be used, such as wall posters and counter cards.

Judging will be based on overall impression, creativity and visual impact. Optometry practices that don’t have a shopfront window can submit in-store displays.

The winner will receive a $1,000 Visa Gift Card, with second and third winning cards valued at $500 and $250 respectively.

 

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